In this Marketing Over Coffee:
Learn about Ad Campaign Management, Lockdown Activity, Smart Bidding, and more!
Brought to you by our sponsor: TrustInsights
Mark is the Director of Strategic Partnerships and Former Sr. Data Scientist at WordStream
When do you reach a point where you need to add a tool to manage your ad campaigns?
The seven tasks you need to focus on every week
What level of spend triggers the need for a tool?
7:46 Join the Trust Insights Analytics for Marketers Slack Group!
Smart bidding vs. Manual bidding
WordStream Covid-19 Resource Page
Impact of the pandemic
25% searches are “never before”
Services are back in style
The fallacy of sitcom apartments
Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access!
Get episodes early, get the back catalog – get the app for iOS! Or for Android
Our theme song is Mellow G by Fonkmasters.